Our Observatory

A collection of papers, research and insights giving our take on digital marketing's hot topics. Follow us on our social networks and our blog to stay up to date on the latest news from our industry.

JULY 2025

Think Fashion! Focus Luxury 2025

The 2025 edition of our paper dedicated to the Fashion & Luxury world focuses on two main themes:

 W Fashion Index: how to monitor the awareness and strength of luxury brands.
 Advision For Luxury: the creative and strategic trends of brands in the sector.

JANUARY 2025

Advision for Banking

Discover in our report the trends of digital advertising in the banking sector among pressure, audience, and creativity used on channels.
Inside you will find:
 Monitoring interest in the main categories of financial products
 Study of brand awareness of the main players in the sector
 Analysis of digital, search, and social campaigns (Jan – Sep 2024)

JULY 2024

Think Fashion! Focus Luxury 2024

A new report that delves into changes and peculiarities of the global consumer, with particular attention to high-interest markets in the Middle East such as India, Saudi Arabia, and the Emirates. This edition also presents the W Fashion Index, an indicator that measures the strength and awareness of luxury brands and their positioning against competitors.

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