Home Services Media Plan Video Advertising

Video Advertising

Advertising in motion

Video remains the preferred tool for engaging users as well as for obtaining new leads and conversions. That is why video planning is increasingly taking center stage in digital advertising, drawing in the entire sector, both in terms of devices and of connected TVs.

The versatility of video formats

We can help you with video planning, both in terms of outstream video ads, which is when the advertising video is positioned in a context different from that of the video, and of instream video ads, where the advertising video is placed within a video, as occurs on Youtube, as well as on Twitch, TikTok and Snapchat.

Television is also adapting to digital, in particular by embracing new formats for programmatic TV, where it is possible to develop advertising content tailored to the user, with interesting profiling possibilities.

Outstream

Instream

Programmatic TV

Art & Science: successful planning is paired with quality messages and content

Experience and interaction

We plan video campaigns with the objectives of awareness and performance, all while connecting digital analytics systems so as to correctly analyze results and optimize planned budgets.
The evolution of video has changed in terms of creativity and information as well. The goal is to develop products that, through interaction with the user, help us to collect data that is useful for implementing a remarketing strategy.

occhio-daimon
DATA-DRIVEN CREATIVITY

Daimon is our creative core

Born of a solid foundation of technical thinking, Daimon transforms data into creativity and combines imagination with technical expertise. A new type of creative agency focused on dynamic formats and on creatives that are ideally suited for social media platforms.

Our certifications

Thanks to the skills we’ve acquired in the field, we are specialized and certified on every advertising platform. Thus are we able to help your company to reach the goals it has set for itself, using different marketing vehicles and platforms synergistically and maximizing your budget.

DIGITAL ADVERTISING

Our Case Studies

Drive2Store Strategy

How to increase in-store traffic thanks to SEO/SEM sinergy

Dynamic Creatives Strategy

The success case first prize at the NC Awards 2020

Pre Roll Campaing

The case study that won an Effie Award

Creatività Drive to Event

Digital as a way to bring people to the Hong Kong event