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Digital Analytics

Performance monitoring

We are among the strongest Digital Analytics agencies in Italy in terms of top-of-mind awareness, with certified expertise both in Google Analytics and Adobe Analytics. We can determine a strategy that is scalable across multiple brands and countries, creating a measuring system to monitor digital asset

We work with all of the sector’s main players: Google Analytics 360, Adobe Analytics, Mapp Analytics.

Action-oriented, scalable measurements

We manage integrated and synergistic digital measurement projects that collect data from the Internet and from apps. All digital measuring operations must be scalable in terms of country and in terms of new features. We use dashboards and reports so that you can visualize your data more clearly and in accordance with your

Within the consulting process, strategy and KPIs form the foundation for making decisions based on audience and on CRO activities.

Worldwide Advanced Tracking



Our team has certified expertise in managing the Adobe and Google suites

Consolidated experience

Whichever your chosen analytics technology, we can manage it for you, 100%. What’s more, if you don’t know which is the best option for you, we can help you to make that decision.

Our Digital Analytics team handles some of the most significant Google Analytics 360 and Adobe Analytics installations in Italy and abroad, and has proved
to have a high level of expertise with both tools.


Analytics are the preferred starting point for every strategy

Today, Digital Analytics are at the service of the initiatives and tools we use in the digital sphere, especially when dealing with performance marketing that aims to make real business decisions.
They are the starting point for CRO, are of primary assistance for media planning and for SEM, enable the CRM strategies that bring online and offline together, and provide support for SEO activities.

Our Case Studies


CRO: from tactics to strategy

Chicco - Artsana

Migration to GA4 and SEO strategy

Designing a new user experience

A redesign and replatforming project

The new, international e-commerce

Multilingual SEO Strategy and Digital Analytics