From websites to apps
The range of tools that can accurately track app use is vast, but it is important to map out the best strategy and the best mix of tools to provide reporting that is as comprehensive and actionable as possible.
Mobile Adobe App
Adobe Analytics makes it possible to have a comprehensive analysis where apps are concerned. Among the benefits to take into consideration with this platform are its rapid launch, its capability to generate ready-to-use reports, the ability to determine a customized time-out for mobile
sessions and to identify high-value audiences.
Google Analytics 4
GA4 brings in a number of changes, such as the ability to visualize web and app traffic data in one place. A new data model on which to base decisions and the ease with which you can track users across multiple devices make Google Analytics 4 the future of app tracking.